AUTOMATED BROADCAST AUDIO CONTROL FOR VENUES

The game stays on.
The commercials don't.

Sona switches your venue audio between the live broadcast and your music the moment a commercial break starts — and switches it back when the game returns. No one has to reach for the mixer.

Someone is doing
this by hand.

In thousands of venues, broadcast audio is still managed manually. A commercial starts, someone notices, someone walks to the control, someone switches to music. Then the game comes back and it happens in reverse.

Every break. Every game. Every night.

Sona handles it.AUTOMATICALLY
7:42Game starts→ SWITCH TO TV AUDIO
7:48Commercial break→ SWITCH TO MUSIC
7:51Game returns→ SWITCH TO TV AUDIO
8:04Commercial break→ SWITCH TO MUSIC
8:07Game returns→ SWITCH TO TV AUDIO
8:19Commercial break→ SWITCH TO MUSIC
8:23Game returns→ SWITCH TO TV AUDIO
REPEAT FOR THE REST OF THE NIGHT

Three things, happening
continuously.

01 / WATCH

Sona Edge monitors
the live broadcast.

Installed at the venue, on the venue's own broadcast feed. Watching locally, in real time, for the whole game.

INPUT SIGNAL
LOCAL · CONTINUOUS · ON-PREMISE
02 / DETECT

It identifies the
transitions.

Game content going to commercial. Commercial coming back to game. Intelligent broadcast detection, running at the edge — not a schedule, not a guess.

DETECTOR OUTPUT
GAME
0.97
COMMERCIAL
0.03
TRANSITION CONFIRMED BEFORE ANY SWITCH
03 / SWITCH

The room follows.

House audio moves to your music for the break and back to broadcast for the game. The TVs never change. Nobody behind the bar does anything.

HOUSE OUTPUT
BROADCASTMUSIC

Commercial ends. The game comes back.
So does the game audio.

Sona Edge

The intelligence behind the bar.

A small on-premise device installed at the venue. It sits between the broadcast feed and your house audio, runs detection locally, and stays connected to Sona Cloud.

BROADCAST INPUT

Takes the venue's existing broadcast feed.

DETECTION ENGINE

Identifies game and commercial content on-site.

AUDIO CONTROL

Drives the switch between broadcast and music.

CLOUD CONNECTED

Reports state and health to Sona Cloud.

DESIGNED TO RUN CONTINUOUSLY

Watch it work
through a break.

SESSION · SECOND HALF · EXAMPLE
7:42 PM
GAME

Cincinnati vs. Pittsburgh

Broadcast audio active
HOUSEBROADCAST
7:48 PM

Commercial break detected

CONFIDENCE 97.8%
BROADCASTMUSIC
7:51 PM

Game returns

CONFIDENCE 99.1%
MUSICBROADCAST

Nine minutes of the game. Two switches. Zero staff interaction.

Know what's happening.
Without standing behind the bar.

Sona Control shows device health, the current broadcast state, detector activity, and every transition — with manual override when you want it.

MONITOR EVERY SONA EDGE DEVICE FROM ONE PLACE — ACROSS ROOMS TODAY, ACROSS LOCATIONS AS YOU GROW

Built for the room.
Connected to the cloud.

Detection and switching happen on-site, on Sona Edge. The cloud is for visibility, configuration, and monitoring — not for running your room.

LIVEThe venue's broadcast feed, as it already exists.
EDGELocal detection and local audio control.
CLOUDState, health, and history for the operator.
LIVE BROADCAST
SONA EDGEON-PREMISE
VENUE AUDIO
SONA CLOUD
SONA CONTROL

Seven steps, or none.

BEFORE SONA
01Commercial starts
02Staff notices
03Find the audio control
04Switch to music
05Game returns
06Staff notices again
07Switch back
× EVERY BREAK, EVERY GAME
WITH SONA
01Commercial starts — music plays
02Game returns — game audio returns
NO STAFF INTERACTION

Rooms where the game
is always on.

Wherever a broadcast feed and a house audio system share a room.

01

Sports bars

02

Restaurants

03

Casinos & sportsbooks

04

Entertainment venues

05

Multi-location hospitality

06

AV integrators

Let the bar
run the bar.

Bring automatic broadcast audio control to your venue.